A Go-To-Market Playbook.

How to find your first 10 customers.

Finding your first customers can feel overwhelming when there are a hundred different things you could be doing to grow your business. This hands-on workshop helps founders narrow their focus, identify the problem they need to solve, and build an actionable plan for finding their first, or next, 10 customers. Drawing on more than 20 years of experience building companies and advising early-stage startups, this session moves beyond go-to-market theory and helps attendees leave with a 30-day action plan they can actually put to work.